Agency services
Pre-Trip is the inspection. Kesey is also the crew that packs the bus: a full-service marketing agency for businesses in regulated categories, and a white-label partner for agencies that already serve them. Same source-cited rule library, same standards, handled.
Most people who land here should start with the scanner. This page is for the ones who would rather hand the whole thing off.
Two ways to ride
The work is the same either way. What changes is whose name is on it and who holds the client relationship.
You run a treatment center, a clinic, a med spa, a telehealth practice, a supplement or hemp brand. Demand exists, follow-up leaks, and every piece of copy carries a rule you did not write. We run the marketing program end to end, and every word ships already screened against the law for your state and your category.
You already have the client and the relationship. What you do not have is a compliance layer, or the appetite to build one for a single account in an unfamiliar vertical. We work as your team, invisibly: your brand on the deliverable, your name in the room, our library and production behind it.
Verticals
These are the markets the rule library was built for, which is the only reason we take agency work in them. Each one links to the field guide covering what a marketer can and cannot say there.
Outside these? Ask anyway. The honest answer is sometimes that the library does not cover your category yet, and we would rather say so than take the work and learn on your budget. Current coverage is public, state by state.
The work
Scoped per engagement, because a single-location clinic and a multi-state brand do not need the same program. This is the menu we build from.
Inquiry follow-up, no-show recovery, reactivation, and the newsletter nobody has time to write. Built as sequences that live inside your own systems, version controlled, and audited for drift so what runs still matches what was approved.
Pages, posts, and campaign copy on a calendar that closes your highest-value gaps first. Every piece is screened before you see it, so review is about whether it is good, not whether it is legal.
Programs run end to end and wired into the pages they point at. Referral-partner nurture for clinics, cohort and waitlist campaigns for centers, whatever the model actually needs.
A dashboard that pulls its own numbers on a schedule instead of a slide deck assembled the night before the call. Funnel, email, campaign, and site performance in one place.
What assistants say about you and your competitors when someone asks for a provider in your market, tracked weekly. It is where a growing share of the research happens and almost nobody is watching it.
Authentication, sending reputation, and list hygiene monitored continuously. A regulated sender who lands in spam has a compliance problem and a revenue problem at the same time.
The platform
Not a login to our system. Your own instance, on its own site, sharing zero configuration, credentials, or data with any other client we serve. It updates on a schedule and it is there whether or not anyone is on a call.
White label
The most common reason an agency goes looking for a white-label marketing partner in a regulated category: you win the account, realize halfway through onboarding that the usual playbook is a liability, and need a specialist who will not turn into a competitor.
What we don't do
A specialist is defined by what they turn down. Here is ours in writing, so you and your other partners know exactly where we end.
How it starts
What you market, which states it ships into, and whether this is your account or your client's. Fifteen minutes is usually enough to know whether there is anything here.
We run something real of yours through the library and walk the findings with the citations attached. It is the cheapest way to find out whether the rules layer is a problem you actually have.
We scope to the gap rather than to a tier, stand up the Growth Center, and start. Pricing depends entirely on what the program turns out to be, which is why there is no number on this page.
Questions
Pre-Trip is the software: you paste a draft and it returns a pass or a source-cited fix list, and your team does the writing. The agency engagement is the writing, the sending, the reporting, and the compliance review, done by us. Most people should start with the scanner and only come here if handing the work off is what they actually want.
We work as an invisible extension of your agency. Deliverables arrive unbranded and ready for your template, we do not contact your client unless you invite us in, and the arrangement includes a standing no-poach commitment covering the engagement and after it. Your client sees your team.
The regulated categories the rule library covers: addiction treatment, ketamine and psychedelic therapy, med spa and aesthetics, GLP-1 and weight loss, dental, telehealth, cannabis and hemp, and dietary supplements. If your category is not in the library yet, we will tell you rather than learn it on your budget.
We screen every piece against adopted federal and state advertising law and cite the statute behind each finding, before the copy reaches you. That is a rigorous screen, not legal advice, and it does not replace counsel. It means the work that reaches your lawyer is already clean of the known, compiled problems, so their time goes to judgment calls.
There is no price on this page because the work is scoped to the gap rather than sold as a tier. A single white-label production line and a multi-state full-service program are not the same engagement and should not carry the same number. Tell us the shape and we will quote it.
No. We will measure what the ads do and make sure the creative and landing pages survive a policy review, but the buying stays with your ads partner. We do not compete for that scope.
Talk to us
Tell us the shape of it and we will tell you quickly whether we are the right call. If we are not, we will say where to look instead. Or write to support@kesey.agency.
Run one of your own drafts through Pre-Trip first. If the findings make the case for handing the work off, this page will still be here.
Run a free check